According to the report, sales of the cheaper version of the iPhone 14 are not doing well.That's why Apple didn't release the iPhone 14 mini in 2022.
Meanwhile, for the next series of products, namely the iPhone 15 Pro and Ultra, it is predicted that they will present more exclusive features for the upper class.
Through this step, it is predicted that the company will aim to generate higher revenue and increase the number of sales of non-pro model iPhone products.
Meanwhile, in 2022, Apple will release the A16 Bionic, which is actually not much different from the A15 Bionic.
Of the two chips, each new A-series Bionic chip offers better performance than before.
Even so, this may not happen to the A17 chip in 2025, which is predicted to be used in the iPhone 15 device.
The next generation of chipsets is predicted to focus more on increasing battery life on mobile phones than processing power.
When using the A17 Bionic chipset, battery life is prioritized in iPhone 15 series devices.
TSMC, which is the manufacturer of the chip used by Apple, will use a smaller 3nm process node in its next-generation A17 chip.
The 3nm process will offer better performance than the 5nm chips, which require around 35 % less power.
It is also predicted that Apple will adopt a strategy to continue the gap between iPhone Pro and non-Pro products by reducing the price of the next product, namely the iPhone 15 Plus, to make it more aggressive in the market.
Predicting this possible strategy, Apple will cut the price of the Plus version. Even so, many gadget enthusiasts doubt that the iPhone 15 Plus will be released in an attractive form if it still uses the chipset that was released a year earlier. (*)